Reel Human - The Vision
Why build Witness and what's the plan
Our Vision
At Reel Human, we believe everyone should have the power to prove their content is real. As synthetic media and AI-generated content flood the internet, it's becoming harder to distinguish what’s genuine from what’s manipulated. Our goal is to restore trust by enabling human creators to cryptographically sign their media at the moment of capture — and make that proof portable, persistent, and verifiable.
We're not building another content platform. We're building a trust layer for the internet.
Security Model
Our system is designed with cryptographic integrity and user privacy at the core:
- On-device signing: Every photo or video is signed locally using a device-specific key with an additional server generated key, ensuring that even compromised devices can't create fake content.
- Manifest embedding: Metadata (timestamp, device info, content signatures, etc) is embedded in the media file itself.
- Tamper detection: Any attempt to alter the media or manifest breaks the signature.
- No accounts required: Verification doesn’t depend on a centralized identity system.
- Future-proof verification: Manifest structure and signing logic will be published and auditable.
Where We're Going
If Reel Human succeeds, we envision a future where media can be verified at the point of capture, editing, publishing, and archiving. Our deployment strategy follows five strategic phases:
- 1. POC – Deliver on-device signing and manifest embedding to prove capture authenticity. ✔ DONE!
- 2. Backend Launch – Launch a public key registry and verification service to allow external validation. ⏳ In progress...
- 3. Edit Capability – Support editing workflows with plugin signing and integrity-preserving diffs.
- 4. Live Recording – Enable real-time signing and verification for livestreams and dynamic media.
- 5. Platform & OEM Integration – Build SDKs and APIs for social apps, camera systems, and compliance workflows.
Our mission is to bring proof-of-origin to the world — across every format, platform, and device.